ORIGINAL 1940s 'PIN UP' VEGETABLE CRATE LABEL

A GREAT EXAMPLE OF SEX BEING USED TO SELL VEGETABLES (possible the first )

This amazing piece of 1940s EPHEMERA was discovered in a disused AMERICAN vegetable packing factory
In the 1940 /50s when printing was advanced enough to be able to print directly on to a packing crate or box, printed labels were obsolete and discarded . Luckily for lovers of vintage advertising and ephemera some label were put aside , just incase they might be needed .
80 years later they were right

The label is 9inch high x 7inch wide

The frame size is

390mm high
310mm wide
30mm deep
Mount size . 11inch x 14inches

This framed advertising was photographed without glass to try to solve the problem of g